Capturing attention requires
measuring attention.

Limbik is a cross-platform audience measurement solution for video.
However you use video, Limbik makes it easy to understand
who’s watching and if they’re paying attention.

Don’t have an access code? Request Access.

The most powerful analytics solution for video.

Limbik provides real-time insights from your videos, including audience size, composition and overall attention paid to video by looking at attributes such as viewability, audibility, exposure time, screen real estate and more. In fact, we track over 60 real-time video attention metrics. Here are some of our favorites:

LIMBIK RATING

The percentage of your video that your viewers paid attention to.

LIMBIK BENCHMARK RATING

The aggregate Limbik Rating for all videos in the Limbik universe.

TRUE IMPACT

Unique plays combined with attention garnered.

AVERAGE MINUTE AUDIENCE

Average number of viewers during any 60-second portion.

PLAY RATE

The percentage of page visitors that started your video.

IN-VIEW RATE

The percentage of your video that’s visible and in an active tab.

AUDIBILITY RATE

The percentage of video played with audio at 10% or higher.

AVERAGE AGE & INCOME

The average age and household income of your viewers.

ATTENTION IS SCARCE, AND MATTERS MORE THAN EVER

Driving action starts with capturing attention. But with people spending more than 10 hours per day consuming media across their various devices, it’s becoming increasingly difficult to cut through the noise and capture attention.

Instead of tracking views, Limbik provides an entirely new set of metrics to tell you what people are watching, who they are and the degree to which they’re paying attention. Once you understand what people are paying attention to, you can influence them to do anything.

SEAMLESS COLLECTION

Limbik’s easy-to-implement measurement tag provides superior benefits for publishers, brands and agencies looking to fully understand and engage their digital audiences.

  • Simple set-up with cross-player compatibility
  • Collect everything and track anything
  • Never ask your developer to track a metric again
  • Full retroactive analysis – data collection for your videos from day one

MEASURE WHAT MATTERS

What differentiates Limbik is its powerful ability to track, measure and analyze attention, with just a single line of code. Gain a full understanding of your digital audiences across web, mobile and connected devices.

  • Analyze attention across IAB segments, consumer demos and more
  • Gain valuable insight with prebuilt reports
  • Access deeper audience profiles with PRIZM® Premiere
  • Map video meta data, audience profiles and attention metrics against business outcomes.

UNLIMITED EVERYTHING

Built for 1 video or 10,000. Limbik is not a hosting provider, rather an invisible layer that collects data from your videos in real-time, and returns it to your Limbik account. There are no costs for hosting or bandwidth, regardless of volume. Limbik supports most HTML5 video players and platforms, including YouTube, Vimeo and Brightcove.

SMARTLY DELIVERED

Tracking the performance of your video content shouldn’t be complicated or time consuming. Limbik Scorecard® delivers KPIs, trends and performance benchmarks right to your inbox. And, because Limbik learns how viewers engage with your content, you’ll automatically be alerted when something changes; no additional code required.

ATTENTION-DRIVEN ROI

Turn attention into immediate action. Once you’ve added the Limbik measurement tag, you can collect email addresses, ask questions, direct viewers to your sign-up page, more videos or other parts of your website, and even identify which parts of your video are interesting, exciting or confusing with moment-by-moment Reactions.

Dynamic CTA® – increase ROI with a customizable annotation that dynamically optimizes as more people watch and engage with your video.

Request access

We’re thrilled about the incredible demand for Limbik. It seems video people like you are done with vanity metrics and ready to start measuring attention. Enter your email address below and stay tuned… we’re adding people as fast as we can every week.

Our mission is to help the world use its data to capture more attention.

We built the only dedicated video analytics solution that lets you measure, understand and capture attention. Once you know what people are paying attention to, you can influence them to do anything.
Get real-time insights from your on-platform video content with a single line of code.

Contact

Headquarters New York City
444 Madison Avenue
New York, NY 10022
Limbik CAN 151 Charles Street W, #100
Kitchener, ON N2G 1H6, Canada
Phone +1 646 285 8232
Sales sales@limbik.tv
Support support@limbik.tv
PR pr@limbik.tv
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